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Designing a horror costume depends on what aspect of fear you want to highlight. The beauty of horror costuming, in my opinion, is the ability to give a physical form to irrational fear. We know there’s nothing in the dark, but what if there is? Something dark and hooded, concealed in the shadows?
That’s just it, something dark and hooded, something unclear, something barely visible, is the way to embody a fear of darkness. We often say that we aren’t afraid of the dark but of what’s in it. Well, designing a costume means showing what’s in the dark.
Apply this to as many fears as you can. A fear of heights can translate into a terrifyingly tall ghost, a fear of change can be conveyed by mixing pieces of clothing from different eras, regrets can be seen in the twisting of infantile imagery like dolls and clowns, and a fear of failure might be embodied by tattered clothes and aged features (not based on personal experiences, of course).
Think of the most common horror tropes, ghosts in white, twisted bones and gore, labyrinths, monsters, and more. They all employ symbolism in their costuming and character design to send that shiver down your spine.
Here are the tricks to help you design a scary costume:
By concealing aspects or blurring the parameters, you can amp up the fear factor of your costume. We don’t know exactly where it starts and where it ends. This lack of definition brings out multiple fears. We hate not knowing, and are naturally afraid of uncertainty. We fear what is concealed.
An abundance of flowing fabric distorts the figure and can even act as a veil. We’re not sure of what we’re seeing. This feature of fabric has been used to trick the eye in magic shows. This is why we often see full-length gowns and robes in horror costumes. Such is the case with Olivia Crane’s costume in The Haunting of Hill House as she slowly gets possessed. Another example is that of the woman in black, a veiled gothic figure symbolizing death and mourning. She has been paralleled in pop culture with the ‘Bride in black’ in the Insidious franchise.
Fabric obstructing our vision also brings forward our fear of getting lost. Fabric can be used as a web or net, emphasizing our fear of entrapment, getting tangled, and of being restrained. You can combine these fears with a fear of concealment in a half-covered, partially visible costume moment. Such as the scene in The Conjuring where we see the character of the mother covered and tied in a sheet only for the witch Bathsheba to appear from within. The fabric was used as a prop here, but can easily be integrated into costuming.
Another element of distortion can refer to the complete erasure of features. In this case, the viewer literally cannot tell anything about the character. We see this at play with the use of morph suits in costuming. It also makes the character look 2 dimensional and otherworldly. A recent example of this was the faceless Lady of the Lake in Netflix's Haunting of Bly Manor.
Defamiliarization is a literary practice that takes commonplace, well-known items and speaks of them as alien, unfamiliar, or even strange. This warps your perception of familiarity.
One simple way to execute this is to take a well-known concept and add a sinister layer to it. For example, the possessed demon nun from The Nun and the clown from It. In these examples, we take known elements but make them feel unsafe and evil.
Another horror trope that relies on defamiliarization is the use of mirrors and reflections. There’s nothing creepy about them unless you speak of mirrors as a portal that turns the world upside down or shows you a false reality of the world.
The exaggeration of features can serve as a way to defamiliarize the costume, by playing with scale. Enlarging or elongating one key feature or body part out of proportion is a great way to make your character's costume look creepy. A classic example would be Slender Man, with his terrifying long frame. Another example is Freddy Kruger with his arms extending sideways in The Nightmare on Elm Street.
The exaggeration of one key feature makes your character look humanoid, with a layer of creepy. Extended limbs increase the fear of getting caught and grabbed. Incredibly large mouths bring forward nightmarish, snake-like imagery. Large eyes can make your horror character seem more intimidating and angry. A more subdued yet popular use of this technique is in the classic portrayal of witches, with extended, hooked noses and long, talon-like fingers.
This can be emulated easily with props like stilts and long sleeves. Makeup and prosthetics find importance in this section and can be used to trick the eye.
Uncanny valley is a concept used towards realism in robotics and animation, which suggests that realism looks natural and humanoid only to a certain point, crossing which, realism brings about a sense of uneasiness and strangeness.
The idea of something looking too perfect or too calm can definitely be applied to horror. Imagine your own safe home, but everything has been shifted an inch to the left. It looks the same but feels a little off.
You can emulate this in costumes by putting entirely too much effort into some aspects of your costume, contrasting it with the rest. For example, you can make the eyes very detailed and too bright, while the skin surrounding it can look pale and dead. We see this in the form of an aesthetic in Tim Burton’s character designs. You can also enter Uncanny Valley territory by adding moving elements that are too slow for comforts, such as contoured joints and rigid eye movements.
According to an article in The New York Times, a classic way of using uncanny valley in horror costumes is through doll costumes and overly detailed masks. For example, the Owl Mask from the thriller, Stage Fright, the surgical mask from Eyes Without a Face, and the smiling masks from The Purge. All of these masks combine hyperrealism and detail or show real features combined with eerily fake masks that look too smooth.
In conclusion, to create your horror costume, figure out what type of fear you want to evoke and apply these methods to the same. You'll notice that no costume fits neatly into just one category. Slender man combines distortion, erasure and exaggerated features, morph suits with detailed faces combine distortion with the uncanny valley.
It is also worth noting, that costumes alone will not create the full horror experience, and must play along with the setting it is in. So, keep that in mind when designing, and link it to the emotions you want to portray.
However, if you want to use these methods to create a scary Halloween costume to frighten your friends at a party, you could probably add a good jump scare to get the job done.
Nevertheless, the horror genre has been giving us good spooks for years and we clearly have a lot to learn from their designers and apply these methods to our own character and costume designs.